Bruce Tao
France
Bruce Tao is a designer who committed to promote the development of industrial design in China and help design students out of confusion. Won more than 100 design awards in the domestic and overseas. Co-founded a scientific and technical corporation specializing in Intelligent Technology Equipment. Cooperated with students majoring in industrial design, computer, automation, intelligence, machinery and electronic information to jointly develop products. Got many national patents for scientific and technological inventions and awards. Access Bruce Tao Newsroom
Featured Designs
Bruce Tao
Luggage
The changer was designed thinking primarily on the traveler's experience. Its shell has three layers. It can be freely switched size by turn the front knob. When you need to travel by business, it is a small check-in box. When you need to travel with a lot of things, it can be increased in size to become a large suitcase. It uses ABC+PC material and corners to protect against travel wounds. It has 50mm wide whisper-quiet wheels that allow you to glide through the airport.
A' Fashion and Travel Accessories Design Award - Silver (2021) - Access Bruce Tao Luggage Press Kit
Bruce Tao
Bookcase
Inspired by the shape of Chinese grille, The shape and compound mode provides a free appearance. This is a bookcase design composed of several modules. The bookcase can hold 4 cases in each row and 6 in each column. At the same time, each small module has four directions to form. This variable combination can form a wide variety of patterns. Users can design patterns according to their own preferences.
A' Furniture Design Award - Silver (2021) - Access Bruce Tao Bookcase Press Kit
Bruce Tao
Lamp
Seaview is a unique household luminary that there is no obvious switch. It has a simplified form and is flexible for adjust brightness. Its switch is integrated into the bulb. Users simply need to put their hand on the sun or moon and push it gently to switch the lamp on and off. At the same time, the brightness and the light color is also increased and decreased through this way which create classic and romantic atmosphere.
A' Lighting Products and Fixtures Design Award - Iron (2022) - Access Bruce Tao Lamp Press Kit
Bruce Tao
Multifunctional Chair
Zazen is a multifunctional furniture for the need of work and rest, which can change function between chair and sofa. When used as a chair, make small-opening side up for study and work. When users need to take a rest, turns to a sofa with a large-opening side up so that creates a comfortable space for reading and meditation. This function is very suitable for company, library and many public places. Meditation allows people to take a quick break to feel more alert.
A' Furniture Design Award - Iron (2022) - Access Bruce Tao Multifunctional Chair Press Kit
Bruce Tao
Bookcase
Inspired by the shape of Tetris. The shape and compound mode provides a free appearance. Using this semantics, freedom is its biggest feature. This is a bookcase design composed of several modules. The bookcase can hold different small boxes. Users can make their own bookcase with different shapes and color blocks based on tetris features. At the same time, each small module can also be used individually as a small glove compartment. Users can design patterns according to their own preferences.
A' Furniture Design Award - Iron (2022) - Access Bruce Tao Bookcase Press Kit
Bruce Tao
Music Player
Shr.d is a vinyl record shaped music player. S stands for the square, h for the hole, r for the red, and d for the dot. This product combines these basic graphics. Combined with the preferences and aesthetic orientation of the new generation of young people, shr.d is connected basic graphics and overlapped them, thus making them simple and exquisite. At the same time, it can also play music through a usb connection. Shr.d breaks through the concept of classical appearance and integrates into modern life, home furnishing, leisure, and other fields.
A' Audio and Sound Equipment Design Award - Bronze (2021) - Access Bruce Tao Music Player Press Kit
Bruce Tao
Lamp
Donut Light is a unique household luminary that there is no obvious switch. It has a simplified form and is flexible for adjust brightness. Its switch is integrated into the bulb. Users simply need to put their hand on the donut and push it gently to switch the lamp on and off. At the same time, the brightness is also increased and decreased through this way. The materials in lamp bulb outer layer are linen which build warm and romantic atmosphere.
A' Lighting Products and Fixtures Design Award - Bronze (2021) - Access Bruce Tao Lamp Press Kit
Bruce Tao
Lipstick
This project aims to create new way to make up which can make the traditional cosmetic into a new style. This is a unique lipstick design. Users just need to push the bottom and the lipstick will be pushed out. Women only need to sip to make up. Yanzhi's thin and light structure can easily fit into a wallet. This makes it easy for women to carry a lot of lipstick for different occasions. The project is also very environmentally friendly, reducing the use of plastic.
A' Beauty, Personal Care and Cosmetic Products Design Award - Iron (2021) - Access Bruce Tao Lipstick Press Kit
Bruce Tao
Stamp
QR codes are becoming more and more common. Many websites now choose QR codes to carry authentication information. According to the research, this project is combined the seal and QR code. QR coder can connect with the mobile phone through bluetooth, and then set the information to be carried by it with the mobile phone. The QR code can be generated at the bottom. A lot of can be done with a simple stamp. This provides more functionality compared to traditional seals.
A' Art and Stationery Supplies Design Award - Iron (2021) - Access Bruce Tao Stamp Press Kit
Bruce Tao
Tape
The background of this design is that designers observed when people use tape, they often cannot find the tape cut where. The observation of subtle problems is what designers want to create. So they used gradient colors instead of traditional scotch tape. After the user uses the tape, due to the gradient, the tape incision will form an obvious color difference. The next time the user can easily find out where the tape cut is.
A' Art and Stationery Supplies Design Award - Iron (2021) - Access Bruce Tao Tape Press Kit
Bruce Tao
Cabinet
Pagoda is a modern cabinet that opens and closes in a unique way. The traditional cabinet usually uses the open way of the drawer. The pagoda opens by rotating. Pushing by the eaves of the pagoda, user can rotate the storage area on each floor on an axis behind it to open it. This will maximize the use of space. Users can intuitively pick up the items they store in the cabinet. At the same time, this way of opening is more suitable for multiple people to use. Designed for both home and office place use.
A' Furniture Design Award - Iron (2021) - Access Bruce Tao Cabinet Press Kit
Bruce Tao
Chair
Pad is a wood chair for the need of saving space and unique furniture, which can be folded into a flat sheet. When used, pull out the seat and legs and fold them twice to form a chair. When not used, the flat shape is easy to store and can be stacked to save space. This function is very suitable for the use of hospitality in the family. Besides, it is also suitable for many public places. The well-tired natural wood material is strong, which can be folded for many times.
A' Furniture Design Award - Iron (2021) - Access Bruce Tao Chair Press Kit
Bruce Tao
Wine Packaging
This package allows customer to drink a dream with the integration of traditional elements of China and Japan. The golden color of the packaging would express the color of traditional Chinese green plum wine. Together with the architectural style of the golden pavilion temple, the profile derived from the kimono hat, the design shows an heavenly peace of Chinese and Japanese aesthetic.
A' Packaging Design Award - Iron (2020) - Access Bruce Tao Wine Packaging Press Kit
Bruce Tao
Lamp
Equipped with recharging and flashlight functions, it is aim to offer users chance for blackout scenarios and give them comfort and innovation. When it is in normal use, Double Face will be automatically charged. When there is a power failure, the upper lights can be rotated to continue lighting in the dark. Its upper light can also be taken off to become a flashlight. The technology and simple design language enhance modern work stability by solutions for special cases.
A' Lighting Products and Fixtures Design Award - Iron (2020) - Access Bruce Tao Lamp Press Kit
Bruce Tao
Luggage
The Free Lock was designed thinking primarily on the traveler's experience. Its handle is a freely rotating lock. It can be unlocked by a coded lock and secured to an area. Such as seat or handrail. So users can rest without worry about the theft while waiting for the plane. Users can also lock it and feel free to go to the toilet. It uses ABC+PC material and corners to protect against travel wounds. It has 50mm wide whisper-quiet wheels that allow you to glide through the airport.
A' Fashion and Travel Accessories Design Award - Iron (2020) - Access Bruce Tao Luggage Press Kit
Bruce Tao
kindergarten stool
The children in the kindergarten can touch the collective life since childhood, and this place is the happy world of children. Linking Stool (LS) is designed according to the daily activities of the kindergarten, and LS has a round shape, especially the function to link the stools with each other. Children can arbitrarily link the furniture together, get close to each other, or play games around teachers, which is a process that children want.
A' Baby, Kids and Children's Products Design Award - Bronze (2019) - Access Bruce Tao kindergarten stool Press Kit